Birth+ formula adds

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Skeeta
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Birth+ formula adds

Post by Skeeta » Wed Jun 05, 2013 5:41 am

http://goodpricepharmacy.com.au/catalogue.html#/page/7
Tiny print but in the hard copies in the mail, you can see they're advertising birth+ formulas. I've emailed them but thought I should post here too.
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Skeeta
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Post by Skeeta » Wed Jun 05, 2013 6:16 am

Same with Priceline...Okay, I've never paid much attention TBH but I'm feeling surprised, I didn't think this happened anymore. I must be a bit naive lol...
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Mummy woo!
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Post by Mummy woo! » Wed Jun 05, 2013 6:30 am

The agreement in Australia only covers manufacturers, not retailers. Retailers can advertise whatever they like.

Of course if you think the agreement should cover retailers there is no harm in complaining. :wink:
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Skeeta
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Post by Skeeta » Wed Jun 05, 2013 6:45 am

Ah! *slaps self*
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Mummy woo!
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Post by Mummy woo! » Wed Jun 05, 2013 8:21 am

Skeeta wrote:Ah! *slaps self*


Nope - you are right to be outraged - the effect on mothers and undermining breastfeeding is the same. The Agreement is what is wrong here, not you.
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AbbeyCat
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Post by AbbeyCat » Wed Jun 05, 2013 9:14 am

And, is it right that the manufacturers have to actually agree to be bound by it?

A while ago a chemist chain started it's own formula brand and advertised it, and that wasn't a breach. :(
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Mummy woo!
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Post by Mummy woo! » Wed Jun 05, 2013 3:21 pm

AbbeyCat wrote:And, is it right that the manufacturers have to actually agree to be bound by it?

A while ago a chemist chain started it's own formula brand and advertised it, and that wasn't a breach. :(


I'm not sure - best way to find out is to make a complaint.
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Penguin
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Post by Penguin » Wed Jun 05, 2013 3:30 pm

AbbeyCat wrote:And, is it right that the manufacturers have to actually agree to be bound by it?

A while ago a chemist chain started it's own formula brand and advertised it, and that wasn't a breach. :(



I thought it was voluntary , so if they don't stick to it nothing happens.

And yes, not all manufacturers have agreed. One of the supermarkets has an own brand formula and they aren't signatories either. If I post the ones who are signatories then the forum auto corrects most of them to 'brand name' but I'll see if I can find the link
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Post by Penguin » Wed Jun 05, 2013 3:32 pm

Here's the link that lists the manufacturers. But retailers, non signatory manufacturers, toddler milk and everyone else can do what they like. http://www.health.gov.au/internet/main/ ... ochure.pdf

There's no maif equivalent for bottles etc either, only formula
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